Review problems
Removing fake Google reviews
Fake reviews leave a trail. The job is giving Google a trail it can check.
A fake review is usually written by someone with no transaction behind it: a competitor, a paid poster, or an account created for the purpose. Google's spam and fake engagement policy covers all three.
The strongest cases are not the angriest ones. They are the ones where the reviewer's claim can be tested against your records and fails.
Send us the review and get an honest answer.
From £99 a removal, priced per review. No charge for the eligibility check.
- Honest check before you pay
- Most cases decided in 24 to 72 hours
- Full refund if Google keeps it up
Patterns that point to fake engagement
One is noise. Several together is a case.
- A cluster of one-star reviews arriving within hours, from accounts with no other history
- Identical or near-identical wording across reviews of the same business
- Reviews that mention a product, service or location you do not offer
- A reviewer whose only reviews are negatives for businesses in your area
Evidence worth sending
Anything that lets a reviewer confirm the transaction never happened is valuable.
- Booking, order or client records showing no match for the reviewer's name or the date claimed
- Screenshots of the same text reused on other profiles
- Your own timeline of when the reviews appeared, especially if it lines up with a dispute or a tender
How the report is framed
Google needs the category, the wording and the fact. We write reports that give all three, because a bare flag tends to be read as a disagreement about quality.
- Name fake engagement rather than "bad review"
- Quote the wording that reveals the reviewer had no transaction
- Keep it to the point: one review, one argument
Questions we get asked
You cannot prove a negative outright, but you can show that no booking, order or client record matches the person or the date they describe. Combined with a new or single-purpose account, that is often enough.
They are reported individually, because each is assessed on its own content, but a group case is usually stronger than a single one and we discount bulk removals on the same profile.
Age is not disqualifying up to 5 years, but it does make the case slower and more expensive, because account histories and records are harder to line up.
Related pages
Tell us about the review
Send the review or your Google Maps link on WhatsApp. We will tell you whether it breaks Google's rules, what a removal costs, and whether it is worth filing at all. The decision is always Google's, and the eligibility check is free.
Or browse all removal services.